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Writing Press Releases

Writing Press Releases
(75 reviews)
5,453 students
Created by


CourseMarks Score®







Platform: Udemy
Video: 3h 39m
Language: English
Next start: On Demand

Table of contents


There is no more effective and immediate way to generate interest in your products and services than writing a press release.

Above any other form of SEM (search engine marketing), online press releases, written well, hold the ability to produce immediate brand recognition and fast website traffic for your products and services.
Here are the top 7 benefits students receive from taking this course;
1. Learning how to effectively format a press release
2. Accurately describing the 5 ‘W’s of releases – Who, What, When, Where and Why
3. How to increase interest in your brand’s message
4. Why 97.8% of press releases fail
5. How your press release drives traffic to products and services
6. How to increase profitability through well-written releases
7. Where to strategically insert links to increase profits
These are just a few of many more strategies and best practices students will learn in this course so join us today!

You will learn

✓ Teach press release marketing basics
✓ Introduce basics of formatting press release for online marketing
✓ Teach sales direct calls to action


• Text document program installed
• DSL Internet Connection

This course is for

• General
Internet Marketing Tutor
Brian Dale specializes in teaching numerous areas and disciplines in online marketing for entrepreneurs and small businesses. He believes an effective online marketing plan must be centered around industry specific geo-targeted keyword strategies as well as executed through use of Internet marketing best practices. With each new product and service launch, entrepreneurs must have an effective strategy which must extend well beyond their website. Key to realizing traffic and sales goals are the 12 Pillars of online marketing which are; 1. Website hierarchy, navigation and design 2. Organic search rankings (Seo) 3. Video Marketing 4. Paid Search Advertising 5. Social Media SEO 6. Mobile Marketing 7. Optimized Content Creation and distribution 8. Direct Call to Action 9. Sales funnel management 10. Email & APP Marketing 11. Back Link Strategies 12. APPS Every area of our curriculum benefits students by teaching how to gain immediate as well as long-term brand recognition using tools available. This is indeed a true saying -*”If entrepreneurs and small businesses aren’t effectively managing their online brand messaging, someone else will and should a market niche not be filled by you, another will come along and do so”*! Browse through our courses below and sample our FREE course previews offerings but more importantly – *JOIN US TODAY*!
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 3h 39m
Language: English
Next start: On Demand

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