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Strategic Communication

How to make your message clear and reach your strategic objectives? Learn Strategic Communication!
(36 reviews)
2,213 students
Created by


CourseMarks Score®







Platform: Udemy
Video: 1h 35m
Language: English
Next start: On Demand

Table of contents


To make best first impression and reach your targets it’s important to know why communication with a strategic message is essential, what’s a good way to plan your communication and how you can clarify your your main points. Strategic communication means you control the flow.

Inside this course you will get to know strategic communication process, planning, key parts of the planning and advice, tips for success.  Course has examples of real-life situations from successful actions and situations where strategic communication has failed.  You will learn how to make your message clear and how to meet communication objectives. Strategic communication significantly affects to success of all organizations.

This course covers five step process for successful strategic communication. In this process you have to recognize audience, decide goals and objectives, develop key messages and tactical plan and later how the success is evaluated and by which key performance indicators. First of all make objectives clear to all involved people. Decide what’s the most important message to make your communication strategic. You will need a clear mission to start from the beginning.

To start your strategic communication from day one, you will need to learn tools
•Linear Responsibility Chart
•AIDA Approach
•SWOT Analysis and
•Balanced Scorecard.
These are first tools to learn and there will be also examples of usage including templates ready to use. Learn them clearly in this course and become successful strategic communicator.

Don’t forget to evaluate your results. In this course you will learn how to setup KPIs that really make the difference. You will also gain understanding of setting a benchmark, enhance the evaluation process. Later you will understand why feedback is important to reach the target.

Enroll today and reach your strategic communication objectives!

You will learn

✓ Plan strategic communication
✓ Select communication objectives
✓ Strategic communication tools
✓ Measure action results
✓ Crystallize main messages
✓ Follow strategic communication plan
✓ Create actionable objectives
✓ Find best ways to reach your audience


• Office tools for materials
• Good space and mood for practicing
• Interest to become better communicator

This course is for

• Managers and directors who are often in front of audiences
• Beginner communicators who need tools
• Advanced communicators in a need for new ideas

How much does the Strategic Communication course cost? Is it worth it?

The course costs $14.99. And currently there is a 63% discount on the original price of the course, which was $39.99. So you save $25 if you enroll the course now.
The average price is $19.9 of 420 Communication Skills courses. So this course is 25% cheaper than the average Communication Skills course on Udemy.

Does the Strategic Communication course have a money back guarantee or refund policy?

YES, Strategic Communication has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Strategic Communication course, but there is a $25 discount from the original price ($39.99). So the current price is just $14.99.

Who is the instructor? Is Jouni Ruotanen a SCAM or a TRUSTED instructor?

Jouni Ruotanen has created 18 courses that got 750 reviews which are generally positive. Jouni Ruotanen has taught 51,076 students and received a 3.4 average review out of 750 reviews. Depending on the information available, Jouni Ruotanen is a TRUSTED instructor.
Strategic Project Management and Business Process Specialist
I’m experienced project manager with multi-cultural experience longest in Europe and Asia Pacific. From experience of multi-national co-operation around the globe I have worked with people from different backgrounds and countries.

My key competences are successful decision making, structures and acceptance procedures, communication, training and change management. I do business process re-engineering, enhance existing processes and workflows to make systems or projects run better. My success comes from creating great experiences and team culture.

I’m now and then in charge of large systems, product architecture and management. It includes system road maps and strategic programs or projects. Like me you must be able to organize project portfolio to get best out of the budget or time you have been given.

I’m passionate about learning and finding new ways to do things. That’s why I’m keen to keep up to date and run large or mid-size projects and programs.
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 1h 35m
Language: English
Next start: On Demand

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