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Sales promotion management

Sales Promotion activities are meant to communicate and persuade the target market to buy the company’s products.
3.9
3.9/5
(3 reviews)
618 students
Created by

8.2

CourseMarks Score®

9.8

Freshness

6.8

Feedback

7.4

Content

Platform: Udemy
Video: 51m
Language: English
Next start: On Demand

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Detailed Analysis

CourseMarks Score®

8.2 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness Score

9.8 / 10
This course was last updated on 2/2022.

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Student Feedback

6.8 / 10
We analyzed factors such as the rating (3.9/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Content Score

7.4 / 10
Video Score: 7.7 / 10
The course includes 51m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
Detail Score: 9.1 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 5.5 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

0 article.
0 resource.
0 exercise.
0 test.

Table of contents

Description

Sales Promotion activities are meant to communicate and persuade the target market to buy the company’s products. Hence, sales promotion represents all of the communications that a marketer may use in the marketplace. When you place your sales promotions at off-season or off-peak times, it helps to solve many sales promotion management issues such as lack of resources and conflicting promotions. Also, the staging of your sales promotion during these off-season times can bring additional economic benefits to your company by attracting new activity and customers in an otherwise quiet time.
Sales Promotion Management is crucial and is essentially needed for creating and maintaining a match between the needs and motivations of:
•those you hope to attract to your promotion event
•range of promotion activities such as displays, exhibits, shows, advertising, etc.
•various supporting services such as types of store outlets, security system, tools for promoting
In sales promotion and its management, the product part is obviously the most important one. You must correctly identify which product would satisfy which customer segment and how to offer promotions on them which shifts the focus to satisfying the consumer. In sales promotion and its management, the place part is also important as if affects the convenience function.
Place is no longer restricted to physical locations now as before due to the rise of internet and hybrid models of purchasing.
You must keep in mind the convenience aspect as it takes into account the ease to buy a product, find a product, find promotion information about a product, and several other considerations. In sales promotion and its management, the price part of the is one of the key deciding factors for the sales promotions as in any form, whether there is a discount given on the product or a ‘1+1’ free product offered, ultimately it is the decrease in product price that drives the customers to the promotions.

You will learn

✓ Explain what is meant by Sales Promotion
✓ Describe the elements of Sales Promotions Management
✓ Discuss the role of Product in Sales Promotion Management
✓ Identify the steps of Sales Promotion Planning

Requirements

• No prior knowledge is required

This course is for

• Sales people
• Marketing Professionals
• Entrepreneurs

How much does the Sales promotion management course cost? Is it worth it?

The course costs $14.99. And currently there is a 40% discount on the original price of the course, which was $29.99. So you save $15 if you enroll the course now.

Does the Sales promotion management course have a money back guarantee or refund policy?

YES, Sales promotion management has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Sales promotion management course, but there is a $15 discount from the original price ($29.99). So the current price is just $14.99.

Who is the instructor? Is Management Study Guide a SCAM or a TRUSTED instructor?

Management Study Guide has created 170 courses that got 7,519 reviews which are generally positive. Management Study Guide has taught 76,501 students and received a 4.0 average review out of 7,519 reviews. Depending on the information available, Management Study Guide is a TRUSTED instructor.
pave your way to success

8.2

CourseMarks Score®

9.8

Freshness

6.8

Feedback

7.4

Content

Platform: Udemy
Video: 51m
Language: English
Next start: On Demand

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