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Master Google Analytics 4 Reports and GTM Basics in 2022

Learn to analyze Google Analytics 4 reports, create powerful custom reports and tailor GA4 data with Google Tag Manager
(475 reviews)
3,809 students
Created by


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Platform: Udemy
Video: 10h 55m
Language: English
Next start: On Demand

Table of contents


Google Analytics 4 is the future of Google Analytics, released in 2020 and getting a wide range acceptation. Therefore, it is time for all of us to be ready to master it. This course helps you achieve the same.
•We analyze all the reports in Google Analytics 4 – Acquisition reports, Retention Reports, Engagement Report, Events, Conversions, Monetization Reports
•We get a thorough understanding of how to create powerful custom reports in GA4 and Google Data Studio.
•We learn to install Google Analytics and Google Tag Manager on a website and tailor the data in google analytics as needed by your business.
For the assignment, we have a project in which you install a website, the files for which are shared in this course, connect with google analytics and tag manager and we together attempt the customization activities. You don’t have to do any coding whatsoever.
Therefore, all in all, this is truly a comprehensive course on Google Analytics 4 for you to gain mastery.
If you are not convinced yet, check out the open videos from the courses, check out the reviews on my other Udemy courses, and then make a decision.
Reviews from my other google analytics course:

5* The course was very well put together, The course instructor is very calm and composed and explains every aspect of the course with great detail and clarity. I will definitely recommend this course and Mr. Rudranil Chakrabortty to all Enhanced E-commerce enthusiasts.

5* Thank you for this course, it is very well structured and really insightful. I really enjoy it 🙂
5* Very Nicely explained & very well-paced. What was amazing was the efforts taken to guide & enable us to deploy data layers & tags from our side on a website that makes this course outstanding & like on-the-job training for practice. It was very easy to understand & thank you for making such a wonderful course Rudranil. I have also purchased your other course on enhanced e-commerce to learn & specialize more in-depth on the ecom. Thank you & keep making more courses like this Rudranil.
5* This is such as great course that made me want to take the rest of Neil’s course. I am indeed taking another one of his courses. The course content helped me configured our company’s new website analytics. Neil’s teaching style is very clear, structured, practical, industrial, and full of important contents. Neil does care about his students and very responsive to all the questions I have. Highly recommenced!
5* I totally loved the course content. I’d highly recommend it for all those learners who wish to learn they WHYs and the HOWs. Although, I’m not from analytical background and earlier I never believed in the power of Analytics due to my limited understanding, but this course really helped me to expand my horizons and look beyond traditional ways of doing things. Above all, the instant and detailed answers to all my questions by Rudranil was beyond my expectations. Thank You veyr much Rudranil 🙂 All the best!

I hope to meet you in the course.

You will learn

✓ Use Google Analytics 4 (latest version) reports for businesses
✓ Understand how to tailor the Google Analytics 4 account to fit custom business needs
✓ Understand the power of enhanced custom reports in Google Analytics 4
✓ Learn the basics of Google Data Studio
✓ Learn the art of modeling data and making it available in GA4 for any website
✓ Learn the basic of enhanced ecommerce data implementation


• None.

This course is for

• Google Analytics Beginners, Intermediate Learners
• Digital Marketing Managers
• New Age Digital Startups
• Web Analytics Enthusiasts
Online Marketing Professional and Instructor
Rudranil Chakrabortty is an online marketing professional with several years of experience in handling marketing for software products and services. He is a business management graduate from the Indian Institute of Management and he has also got a degree in Engineering.In his stint as a marketing professional, he has handled various lead generation tools and websites for multi-million dollar businesses catering to all parts of the world.
While working with some of his clients, he gained interest in working independently in online marketing. Along with that, he plans to develop online educational courses that can benefit everybody. Rudranil believes that every course should be complete in itself. It should help the student understand concepts that are the foundation for the topic, which means exploring the nuts-and-bolts of the topic.
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 10h 55m
Language: English
Next start: On Demand

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