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Master Sales Training for Consumer and Retail Business

Learn Consumer Business Segment & Products, Retail Sales, CRM, Consumer Sales Analytics, Trade offers, Market Support
(7 reviews)
1,006 students
Created by


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Platform: Udemy
Video: 48m
Language: English
Next start: On Demand

Table of contents


Why should you join this course?
Want to reach the C-suite in your retail-oriented organization? Master the tricks of sales biz fast with this course. You’ll get to learn what it takes to make it as a sales professional in a B2C product company- right from knowing the concepts, how to pitch to post-sales service. Learn how to win over offline retail in an increasingly online world.
Kickstart by knowing what are the different formats of retailing and how to pitch to each. The retail world has its own language- concepts normally referred to by retailers, and you master the language first, before making your sales pitch. Learn about OTB, stock turn, weeks on-hand inventory, and more. Then you learn all the work that goes into building a successful sales pitch which starts from the drawing board right up to post-sales service. The course is not prescriptive in how you should build your pitch brick by brick, but it gives a solid framework for you to build onto, based on what is relevant for your product.
Further up, you learn how sales offers are made attractive with support from the marketing and finance departments of your organizations. You also learn data analytics to study what worked and what did not which serves as feedback for subsequent pitches. CRM tools that are crucial to marketing initiatives are further discussed here.
All in all, if you want a full-course meal on retail selling, this is it!
Master Sales Training for Consumer and Retail Business
The sales team of any organization plays an extremely crucial role- it is where the culmination of the entire organization’s efforts towards a goal happens. Selling to businesses requires a more technical understanding of the products. Retail selling (by and large for consumer goods) is less technical, but still not as simple as cold calling on or showing up in a store, presenting products & getting sales. It is a balance of art & science- the art of relationship building & science of data-backed insights that can help achieve the organizational goals- be it turnover, profits, brand presence or even a combination of these. Lot of background work goes into making a successful sale from product spectrum insight, designing, marketing support to launch, post-sale service and analytics. All of these stages will be covered in this module.
The retail business itself has evolved tremendously over the years starting with small neighborhood stores to now online sales. The way to sell to every format of retailing differs considerably because of the nature of operations, the customer profile that frequents the said outlet. Retail formats also differ in nature by ownership & operational arrangement of the store which we will discuss further. There are various terminologies in retail selling that will be covered which are important to understand to make a successful sales pitch to the different kinds of retailing models.
This course covers the following topics in greater detail
Formats of retail
Terminologies to know
Ideal selling process
Feedback from the market
Concept review
Sale Collection
Aids to selling: Trade offers, Marketing support
Role of Analytics/CRM.
Buyer-seller relationship
Enroll now and begin the journey of learning all about retail sales.

You will learn

✓ Sales Training
✓ Consumer Business
✓ Retail Business
✓ Case Studies
✓ Formats of Retail
✓ Retail Business Terminologies
✓ Ideal selling Process
✓ Aids to selling, Trade offer, Market support
✓ Role of Analytics/ CRM
✓ Buyer-Seller Relationship
✓ Coping with online challenge


• No prior experience in sales is required

This course is for

• Sales or Retail professionals or anyone desire to start a career in retail or consumer sales

How much does the Master Sales Training for Consumer and Retail Business course cost? Is it worth it?

The course costs $14.99. And currently there is a 25% discount on the original price of the course, which was $24.99. So you save $10 if you enroll the course now.
The average price is $22.4 of 31 Retail Business courses. So this course is 33% cheaper than the average Retail Business course on Udemy.

Does the Master Sales Training for Consumer and Retail Business course have a money back guarantee or refund policy?

YES, Master Sales Training for Consumer and Retail Business has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Master Sales Training for Consumer and Retail Business course, but there is a $10 discount from the original price ($24.99). So the current price is just $14.99.

Who is the instructor? Is ICMI LEARNING a SCAM or a TRUSTED instructor?

ICMI LEARNING has created 8 courses that got 1,453 reviews which are generally positive. ICMI LEARNING has taught 22,275 students and received a 4.4 average review out of 1,453 reviews. Depending on the information available, ICMI LEARNING is a TRUSTED instructor.
ICMI Learning is a technology-driven educational company
ICMI Learning is an innovative technology-driven educational company that has immense expertise in transforming careers across industries including Retail,  financial services, and banking. We have trained over 20,000 individuals online and offline.
We have collaborated with Udemy for our online education and providing training solutions to global firms through Udemy Business.
Since our inception in 2006, ICMI Learning has evolved into the preferred sourcing, training, and skill development partner that caters to the up-skilling needs of students from over 140 countries, which include global and domestic banks, leading brokerages, and financial services companies.
By choosing ICMI Learning, you make sure you will learn from industry experts and practitioners, who have a passion for designing interactive content to learn the skills with minimum effort.

Platform: Udemy
Video: 48m
Language: English
Next start: On Demand

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