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Marketing Fundamentals: Marketing Strategy, Plan, Psychology

Increase sales, customers and attention by using marketing psychology, marketing strategy in modern world
(6 reviews)
788 students
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Platform: Udemy
Video: 2h 1m
Language: English
Next start: On Demand

Table of contents


Have you ever wondered how some businesses seem to have the magic bullet to drive many sales while you can barely get a single prospect to buy?

They naturally appear to have the knack for convincing prospects to buy what they are selling and at whatever price.

It’s like they have a solution for every need the customer has, which causes people to flock to their businesses.
How do these successful businesses do it, and what can you learn from it?
In this course you will learn:
Part 1 How to build a profit-pulling campaign, following a simple principles. 
And how to use this information for instant improvements.
You see how facts in your plan connect to …
•Position yourself against competitors.
•Build a stronger brand.
•Know with near certainty which ideas will work.
•See a clear profit on your advertising.
Part 2 of the course shows you:
At its core, marketing has always been about psychology.
Creating great marketing content is a process of finding and studying the “buttons” that people have — what makes them choose your brand over another.
And no, we don’t mean manipulation, pop psychology, or desperate plays to feelings – we’re talking about how to use real psychology in your marketing content, today.
I’m going to walk you through psychological strategies you can use to amp up the power in your ads and content.

Part 3:
If you ever wondered what makes things popular?
And what is it that makes online videos go viral?
Why certain stories get shared?
This part of the course, explains why, and shows you how to make your product or idea to catch on.
In Part 4
I’ll give you a proven step-by-step method to identify your ideal client…
…so you could consistently send THOUSANDS of people to your business …
…and convert them into consistent money…
Remember: People won’t buy unless you give them a good reason to buy.
And last but not least, I highly recommend to watch preview videos…

You will learn

✓ Marketing Strategy
✓ Marketing Psychology
✓ Understanding your ideal client


Requirementsbe open-minded and willing to apply knowledge

This course is for

• Business owners and marketers
Online Educator
In her pursuit to assist people like you in finding answers to life’s most intriguing questions, Lana King has studied psychology of success for over 10 years.Knowing that you attend courses like this to empower yourself and bring dreams to reality, Lana King has been warming up for you today by assisting 1,000’s of people across the globe.Often these people go on to turn their message into highly successful 6, 7, 8 figure businesses using tools Lana has shared with them.Using her integration of eastern wisdom and western strategies Lana has inspired people to achieve truly incredible results.As a result, she became online educator to help people just like you to make a difference, to ignite your dreams,  unleash your potential and fulfil your purpose. Lana has since had the good fortune working with diverse cross section of society ranging from executives to home makers, healers to coaches , and of course now you.The good news is this level of success is easily transferred to you.As you will soon realise there is nothing special about Lana, rather it is systems, models and formulas she uses to create the incredible results you see in her students around the world.
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 2h 1m
Language: English
Next start: On Demand

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