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Landing pages that convert with neuromarketing

Landing page & conversion rate optimization thanks to neuromarketing, UX design and copywriting.
(21 reviews)
131 students
Created by


CourseMarks Score®







Platform: Udemy
Video: 1h 18m
Language: English
Next start: On Demand

Table of contents


How can we optimize our web page in order to convert the highest number of users into our customers? Or maybe newsletter subscribers? Or free trial users of our online software?
Knowing all the mechanism about how our brain works after we lands on a webpage, what images we like, what communication we expect, it’s a fundamental knowledge not only for whom is studying neuromarketing, but everybody wants to improve his writing communication and design skills.

“I’m a UX designer, I enrolled this course because you can’t find many resources about landing pages on the web, and generally speaking about UX, where you can always read the same articles… Here instead you have a very quick course but every thing is very useful in order to remember what being a UX designer mean and what you shouldn’t get wrong by doing this job.” – Udemy student, Umberto Rossino

“Well done and structured. Very clear. He explain all the concepts and gives concrete tips. By putting into practice what I learned in this course, I’ve doubled my landing page conversion rate” – Udemy student, Antonio Grassi

“Excellent!!! He’s likeable and very professional. I’ve finished the course in one shot because it’s super engaging.” – Udemy student, Antonio caprera

You will learn

✓ How to increase conversion rate of a landing page
✓ How to correctly interpret website statistical data
✓ Knowing the web design conventions
✓ What is the emotional design
✓ How to create a unique value proposition
✓ How to interview the users


• Basic UX design knowledge
• A great desire to learn!

This course is for

• web designer
• Ux designer
• Web Marketers
Geek, digital product designer and storyteller.
My name is Luca and I have two great passions: web product design and writing stories.
I started working as a consultant in 2007 and since then I’ve created hundreds of web and mobile projects.
I’ve written “Living as a freelancer”, an italian guide for freelancer wannabe that has been sold more than 3.000 copies.
I’ve launched a writing contest website which have become the most popular among writers and poets.
Before teaching, I’m a great student about my two passions: design and literature. That’s why I teach web product design as a writer and fiction writing as an engineer.
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 1h 18m
Language: English
Next start: On Demand

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