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Introduction to Google SEO

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings ...
4.6
4.6/5
(8,125 reviews)
197,325 students
Created by

8.9

CourseMarks Score®

N/A

Freshness

8.4

Feedback

8.9

Content

Platform: Coursera
Price: $0
Video: 2h 32m
Language: English

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Detailed Analysis

CourseMarks Score®

8.9 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness Score

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Student Feedback

8.4 / 10
We analyzed factors such as the rating (4.6/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Content Score

8.9 / 10
Video Score: 7.9 / 10
The course includes 2h 32m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
Detail Score: 9.0 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 9.8 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

16 articles.
0 resource.
0 exercise.
4 tests or quizzes.

Table of contents

Description

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google.

You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!

You will learn

✓ Critique the role of advertisements and corporate funding in the development of search Compare and contrast the functionality of search engine algorithms updates Write your own content for a website that will improve search results Develop an optimization strategy following best practices for a client to implement to help increase their ranking

Requirements

There is no prerequisite, anyone can begin this course.. This course is also great for beginners without any Marketing knowledge.

This course is for

This course is suitable for beginners.

How much does the Introduction to Google SEO course cost? Is it worth it?

Access to most course materials is FREE in audit mode on Coursera. If you wish to earn a certificate and access graded assignments, you must purchase the certificate experience during or after your audit.

If the course does not offer the audit option, you can still take a free 7-day trial.

Does the Introduction to Google SEO course have a money back guarantee or refund policy?

Coursera offers a 7-day free trial for subscribers.

Are there any SCHOLARSHIPS for this course?

YES, you can get a scholarship or Financial Aid for Coursera courses. The first step is to fill out an application about your educational background, career goals, and financial circumstances. Learn more about financial aid on Coursera.

Who is the instructor? Is Rebekah May a SCAM or a TRUSTED instructor?

Rebekah May has created 4 courses that got 1,691 reviews which are generally positive. Rebekah May has taught 236415 students and received a 4.69 average review out of 1,691 reviews. Depending on the information available, Rebekah May is a TRUSTED instructor.
UC Davis Division of Continuing and Professional Education
University of California, Davis
Rebekah May is a long-time SEO professional who has worked with high-growth startups as well as well-respected Fortune 500 brands. She has spoken at various marketing conferences, and volunteers her time to speak with student organizations and entrepreneurial clubs on the subject of marketing and SEO. She currently lives in Sweden helping international brands build strategies that attract and engage consumers in the U.S. market and abroad. In her spare time she enjoys gaming, and educating and mentoring those who want to grow their career in SEO or the digital marketing space through her blog and newsletter at Rebekahm.com. She is available for any consulting inquiries and can be easily reached via her LinkedIn profile.

8.9

CourseMarks Score®

N/A

Freshness

8.4

Feedback

8.9

Content

Platform: Coursera
Price: $0
Video: 2h 32m
Language: English

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