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Guy Kawasaki’s The Art of Evangelism

How to Promote Your Product, Service, Company, or Idea
4.8
4.8/5
(1,896 reviews)
9,821 students
Created by

8.2

CourseMarks Score®

5.0

Freshness

9.8

Feedback

9.2

Content

Platform: Udemy
Price: $17.99
Video: 2h 46m
Language: English
Next start: On Demand

Top Evangelism Marketing courses:

Detailed Analysis

CourseMarks Score®

8.2 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness Score

5.0 / 10
This course was last updated on 6/2017.

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Student Feedback

9.8 / 10
We analyzed factors such as the rating (4.8/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Content Score

9.2 / 10
Video Score: 8.0 / 10
The course includes 2h 46m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
The average video length is 2 hours 46 minutes of 1 Evangelism Marketing courses on Udemy.
Detail Score: 9.7 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 9.9 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

3 articles.
14 resources.
0 exercise.
0 tests or quizzes.

Table of contents

Description

Do you want to change the world like Apple? This course will explain how to use a technique called evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees. Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are.
I first learned the technique of evangelism at Apple where my job was to convince developers to believe in Macintosh before it was “real.” I also used evangelism to convince developers and customers to believe in Apple during some of its challenging times. And the rest is history. 
Subsequently I’ve used evangelism to introduce many new products. I’m currently the chief evangelist of Canva, the online graphics design service that empowers people to create great graphics. We’ve signed up over 10 million customers in 179 countries in less than four years. That’s the power of evangelism! 
This course distills my 30+ years of experience as an evangelist into a straightforward handbook for putting evangelism into action.
In this course, you will learn how to:
•Define your cause, whether it is a business or a public interest concern
•Create a mantra, goals, and tactics to further your cause
•Effectively pitch and demo your product
•Use the stages of evangelism to accelerate your success
•Leverage social media to evangelize more widely
•Find, train, and recruit new evangelists
This course also includes:
•14 activities so you can immediately put your skills into practice
•My answers to frequently asked questions including: “What if my management doesn’t ‘get’ evangelism?”, “How do I differentiate my pitch?”, and “How do I evangelize a mundane product?”
•My tips and tricks for bringing your own cause, product, or service from idea to reality.
By the end of this course, you will ultimately learn how to establish your product or service as “good news”—far beyond simple “speeds and feeds.”
This course is for people who want to make a difference. If you want to transcend traditional sales and marketing in order to create believers, this course is for you. If you want to challenge the status quo, the mediocre, and the mundane, take action to become a world-class evangelist.

You will learn

✓ Master evangelism as an effective, inexpensive, and fun technique to promote your product in a crowded market
✓ Transform your sales and marketing from “closing deals” to converting true believers
✓ Craft a winning pitch and mantra for your product
✓ Hire, train, and deploy effective evangelists
✓ Optimize social media as a fast, free, and ubiquitous marketing platform

Requirements

• Students with an open mind and a willingness to abandon the bad habits of traditional sales and marketing will be well suited for this course. No prior sales or marketing experience is required.
• Do you already have an idea for a great product or service? That is a plus, but it is not required prior to enrolling in the course.

This course is for

• Entrepreneurs, marketers, and salespeople trying to rise above the noise level in their markets by creating and promoting fantastic products
• Engineers and product managers who are introducing new products
• Companies that need third-party developers and partners
• My target audience is not people with more money than brains who want to buy market share and make a quick buck.

How much does the Guy Kawasaki’s The Art of Evangelism course cost? Is it worth it?

The course costs $17.99. And currently there is a 82% discount on the original price of the course, which was $99.99. So you save $82 if you enroll the course now.
The average price is $13.0 of 1 Evangelism Marketing courses. So this course is 0% cheaper than the average Evangelism Marketing course on Udemy.

Does the Guy Kawasaki’s The Art of Evangelism course have a money back guarantee or refund policy?

YES, Guy Kawasaki’s The Art of Evangelism has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Guy Kawasaki’s The Art of Evangelism course, but there is a $82 discount from the original price ($99.99). So the current price is just $17.99.

Who is the instructor? Is Guy Kawasaki a SCAM or a TRUSTED instructor?

Guy Kawasaki has created 6 courses that got 6,328 reviews which are generally positive. Guy Kawasaki has taught 34,997 students and received a 4.5 average review out of 6,328 reviews. Depending on the information available, Guy Kawasaki is a TRUSTED instructor.
Chief Evangelist of Canva
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool, and executive fellow at the Haas School of Business at UC Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

8.2

CourseMarks Score®

5.0

Freshness

9.8

Feedback

9.2

Content

Platform: Udemy
Price: $17.99
Video: 2h 46m
Language: English
Next start: On Demand

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