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Google Analytics Advanced Training – Master Google Analytics

Advanced Google Analytics Mastery - Advanced Features, Tracking, Reports and Analysis & Overview of Google Tag Manager
(151 reviews)
1,075 students
Created by


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Platform: Udemy
Video: 2h 54m
Language: English
Next start: On Demand

Table of contents


Google Analytics has a lot to offer than what’s available in out of the box solution. In this advanced Google Analytics course, you will learn Google Analytics features and functions that will take your Google Analytics and Web Analytics understanding to the next level.
What You will learn
•Connect with a Demo Account – eCommerce site – those who don’t have Google Analytics can get all GA functionality in this demo account
••Metrics and Dimensions
•Creating Goals
•Campaign Tracking
•Secondary Dimensions
•Overview of Google Tag Manager and how to use it for some advanced tracking
•Track Events in Google Analytics (non-page view actions)  – Learn example of YouTube video tracking with Google Tag Manager
•Cross-Device user tracking
•Custom Dimensions
•Import offline data such as CRM data into Google Analytics
•Calculated Metrics
•Custom Metrics
•Sub-Domain Tracking – Using Universal Analytics and Google Tag Manager
•Cross-Domain Tracking – Using Universal Analytics and Google Tag Manager.
•Content Grouping
•Alerts and Annotations

This course assumes that you have a basic understanding of Google Analytics and are familiar with the interface and standard reports.
This course also has a crash course in Google Tag Manager as a lot of cool functionality is easily enabled with Google Tag Manager.
I have worked with Google Analytics since it’s the first version and taught the classes since then.  I teach in a way that even a beginner (with no background) can understand and lead the content to a more advanced level content.
This course applies to everybody from individuals running their blogs to people working in corporations.  If you are looking to start a career in Digital Marketing or Analytics, this course is a must for you. You will learn the skills you need to analyze your website performance and visitors.

Why you should learn from me?
I have been in Digital Marketing and Analytics for over 15 years. I have trained people from diverse backgrounds and have converted them into high performing Digital Marketers and Analysts.  I understand both the technology and the marketing side of the business.  I have dealt with many analytics technologies way before Google Tag manager existed and know the inner working of Digital Analytics. 

In addition, I have developed various courses and taught students from all over the world. I am an online instructor for the University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA), and Digital Analytics Association.
I have engineering degrees and an MBA.

You will learn

✓ Advanced concepts in Google Analytics
✓ Learn how to enhance your analysis by creating and using your own metrics in Google Analytics
✓ Deeper Analysis with Custom Dimension, Custom Metrics and Calculated metrics
✓ Import offline data (CRM) and integrate with Online Data for advance segmentation and reporting
✓ Segment your user base
✓ Learn about attribution models
✓ Use Secondary dimensions
✓ Effectively track campaigns
✓ Add Customer Dimensions to enhance reporting
✓ Sub-Domain and Cross Domain tracking
✓ Google Tag Manager overview for advanced tracking


• Basic understanding of Google Analytics
• Some understanding of Google Tag Manager help but not required

This course is for

• Web Analysts
• Digital Analysts
• Social Media Analysts
• Small business owners
• Digital Marketers

How much does the Google Analytics Advanced Training - Master Google Analytics course cost? Is it worth it?

The course costs $17.99. And currently there is a 82% discount on the original price of the course, which was $99.99. So you save $82 if you enroll the course now.
The average price is $17.6 of 79 Google Analytics courses. So this course is 2% more expensive than the average Google Analytics course on Udemy.

Does the Google Analytics Advanced Training - Master Google Analytics course have a money back guarantee or refund policy?

YES, Google Analytics Advanced Training – Master Google Analytics has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Google Analytics Advanced Training - Master Google Analytics course, but there is a $82 discount from the original price ($99.99). So the current price is just $17.99.

Who is the instructor? Is Anil Batra a SCAM or a TRUSTED instructor?

Anil Batra has created 27 courses that got 8,200 reviews which are generally positive. Anil Batra has taught 43,845 students and received a 4.4 average review out of 8,200 reviews. Depending on the information available, Anil Batra is a TRUSTED instructor.
Speaker, Best Selling Instructor, Author and Executive
Anil is a seasoned Digital Marketing and Analytics professional with 15 years of experience. He has worked with companies ranging from Fortune 50 to startups and has helped them improve marketing results. His customers include Microsoft, SmartMoney, ESPN, T-Mobile, Hoovers, RealNetworks, Starbucks, and TheStreet. He holds a B. Tech in Electronics and Communication Engineering from India and an MBA from University of Washington, Seattle.
Anil has taught and trained several Marketing and Analytics folks in past nine years of teaching at UBC, University of Washington and Bellevue College, and speaking engagements at various conferences as well as his blog. He teaches Digital Marketing, Digital Analytics, Google Analytics, Tableau and Social Media courses. He also served on the Board of Digital Analytics Association (DAA) and was instrumental in starting the DAA Symposiums.
Anil is the founder of Global Analytics Academy and Optizent, a Digital Marketing and Analytics consulting company.

Browse all courses by on Coursemarks.
Platform: Udemy
Video: 2h 54m
Language: English
Next start: On Demand

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