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Diploma Course in Business Management and Entrepreneurship

Enhance your skills and become a strong and successful Leader!
(126 reviews)
577 students
Created by


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Platform: Udemy
Video: 9h 38m
Language: English
Next start: On Demand

Table of contents


Are you someone who wants to join management in the corporate world?
Are you someone who wants to be an entrepreneur

If the answer to these questions is a yes, then you’ve landed on the right place

Enhance your skills in Management and Entrepreneurship.

Section 1: Design Thinking and Creativity for Innovation
•Meaning and Importance
•Define the Problem Statement
•Idea generation and Brainstorming
•Protype and Test
Section 2: Business Acumen
•Meaning and Importance
•Common terminologies
•Common KPIs
•Business Model Canvas
Section 3: Sales and Service Excellence
•GUEST Model
•Gain Attention
•Understand Needs
•Explain about the Product/Service
•Suggest and Objection Handling
•Thank you
Section 4: Digital Marketing
•Search Engine Optimization (SEO)
•How Search Engine works
•What a website is made of!
•Keyword Research
•On-page and Off-page Optimization
•Email marketing
•Email marketing System
•LinkedIn Profile Optimization
•Increase your Reach on LinkedIn
•Online Advertisements
•Google Ads – Search Engines
•Web Analytics
•Google Analytics
Section 5: Point of Sale (POS)
Section 6: Legal
•Common Terminologies
Section 7: Business Analysis Techniques
•SWOT Analysis
•PESTLE Analysis
Section 8: Buying and Merchandising
•Principles of Merchandising
Section 9: Pricing
•Pricing Methods
Section 10: People Management
•Functions of HRM
•Assessment Tests
•In-Person Interviews
•Common Hiring Biases
•ADDIE Model in Training
•Performance Management System
•What should we assess?
•Key Characteristics
•SMART goal setting
•KRAs and KPIs
•Behaviourally Anchored Rating Scales (BARS)
•Multi-Source Appraisal
•Force Distribution/Bell Curve
•Assessment Development Centre (ADC)
•Balances Score Card (BSC)
•Psychological and Psychometric tests
•Giving constructive feedbacks
•Managing Teams
Section 11: Process Improvement
•Lean vs. Six Sigma vs. Lean Six Sigma
•5S example
•Case study
•Case study
•Case study
Section 12: Email etiquettes
•Email etiquettes
Section 13: Technology
•MS Excel
•Overview Power BI
•Google Drive
•Google Forms
•Data Science
Section 14: Retail Industry
•Story of Retail
•Common formats
•Key players
•6 Ps of Retail
•Functions/Departments in Retail
Section 15: Luxury Brand Management
•Tips applied by Luxury Brands
Section 16: Leadership Quotient (LQ)
•Self-Assessment and common myths
•Conflict Management
•Assertive Communication techniques
•Change Management
Section 17: Presentation
•Elevator Pitch
•Tips for Pitch Deck

If that interests you, then let us start this beautiful and fun-filled management and entrepreneurial journey!!

You will learn

✓ Get Diploma Certificate in Management and Entrepreneurship
✓ Apply systematic process for Creativity and Innovations
✓ Improve your understanding of Business KPIs
✓ Apply various Sales and Service techniques
✓ Understand the common trends in Digital Marketing
✓ Apply Market analysis techniques
✓ Learn the nuances of People management
✓ Improve Technical understanding
✓ Explain common Legal terminologies
✓ Improve business communication
✓ Improve Leadership Quotient for better productivity
✓ Understand Retail industry
✓ Prepare Pitch Deck


• Understanding of the English language.
• Interest in Business/Leadership/Management/Entrepreneurship

This course is for

• Business Owners/Entrepreneurs
• Management students
• Managers
HR, Legal & Financial Management Consulting firm
Akaaro Consulting and Training is an HR, Legal and Financial Consulting firm founded by an alumnus of the University of Essex, United Kingdom and certified OD Consultant. Has worked with brands like Google, Uber, HCL Technologies, HSBC, Shell, Thomas Cook, Ford.
Apart from end-to-HR services we are into Corporate Trainings too (IT and non-IT).
Some of the trainings we deal in:
Being Effective Leaders, Presentation Skills, Managing Teams, Effective Decision Making, Time Management, Thinking out of Box, Data Science, Web Development, Selling Skills, Finance for Non-Finance People, MS Excel, Train-the-Trainer, Business Acumen, Inventory Management, Digital Marketing, Medical coding, Human Resource Management, Labour Law
and many more
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 9h 38m
Language: English
Next start: On Demand

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