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Customer Journey Mapping: practical step-by-step workshop

Understand your customers | Unpack and map needs and expectations along their buying lifecycle | Excel on CX delivery
0.0
0.0/5
(0 reviews)
3 students
Created by Giovanna Toldi

9.6

CourseMarks Score®

9.8

Freshness

N/A

Feedback

8.9

Content

Platform: Udemy
Price: $11.99
Video: 1h 45m
Language: English
Next start: On Demand

Top Customer Journey Mapping courses:

Detailed Analysis

CourseMarks Score®

9.6 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness Score

9.8 / 10
This course was last updated on 2/2021.

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Student Feedback

We analyzed factors such as the rating (0.0/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Content Score

8.9 / 10
Video Score: 7.8 / 10
The course includes 1h 45m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
The average video length is 1 hours 31 minutes of 13 Customer Journey Mapping courses on Udemy.
Detail Score: 9.4 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 9.5 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

0 article.
10 resources.
0 exercise.
0 test.

Table of contents

Description

In this highly practical workshop, I take you through a series of steps that will make you explore in depth who your customers are and what they want/expect to find across their buying journeys, so that you can address those needs and expectations and stand out from the competition. A customer journey map is an indispensable design thinking process that will help you do just that!
The workshop is divided into 4 parts. In the first part, I spend a little time discussing why businesses who wish to succeed must focus on delivering an ever-improving customer experience. This is particularly relevant in a “post-Covid” world!
Then, we work on the indispensable research, data and analytics that you must address before you even think of starting a customer journey map. We identify the right customers, build their profiles, understand what they mean to your business and where you can go find more information about them; Then we zoom into the 6 phases of their buying journey, and move vertically across each single phase so as to map out the customer’s needs, wants and expectations at each stage; Finally, we turn our findings and decisions into selected actions and create a structured plan for you and your team to implement across a period of time.
If you have any question, please send me an email and I will be more than happy to provide further clarifications.

Requirements

• None but research and data will be involved so make sure you either have it available or can get it and then continue the workshop process.

You will learn

✓ In this highly practical workshop, I take you through a series of steps that will make you explore in depth who your customers are and what they want/expect to find across their buying journeys, so that you can address those needs and expectations and stand out from the competition. A customer journey map is an indispensable design thinking process and by the end of the workshop, you will have developed a detailed action plan that addresses your customers experience with your brand across their buying journey in a very crowded market.

This course is for

• Anyone whose job involves improving the customer experience lifecycle, such as marketing, sales, operations, digital, communications & social media, business owners etc.

How much does the Customer Journey Mapping: practical step-by-step workshop course cost? Is it worth it?

The course costs $11.99. And currently there is a 83% discount on the original price of the course, which was $69.99. So you save $58 if you enroll the course now.
The average price is $17.1 of 13 Customer Journey Mapping courses. So this course is 30% cheaper than the average Customer Journey Mapping course on Udemy.

Does the Customer Journey Mapping: practical step-by-step workshop course have a money back guarantee or refund policy?

YES, Customer Journey Mapping: practical step-by-step workshop has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

Currently we could not find a scholarship for the Customer Journey Mapping: practical step-by-step workshop course, but there is a $58 discount from the original price ($69.99). So the current price is just $11.99.

Who is the instructor? Is Giovanna Toldi a SCAM or a TRUSTED instructor?

Giovanna Toldi has created 2 courses that got 6 reviews which are generally positive. Giovanna Toldi has taught 924 students and received a 3.0 average review out of 6 reviews. Depending on the information available, Giovanna Toldi is a TRUSTED instructor.

More info about the instructor, Giovanna Toldi

International business strategist and marketing expert
Giovanna Toldi is a marketing strategist with 25 years of international experience in delivering growth through the Marketing Mix (Product & Pricing, Promotion and Distribution). She is also highly experienced in P/L and yield maximization, MarTech and digital transformation. After an exciting and diverse senior executive career in a variety of industries, markets and organizational structures across the world for major brands, Giovanna today is dedicated to helping SMEs (small and medium enterprises) achieve their growth goals through strategy development and technology integration. Giovanna runs StrategiaToldi, a successful boutique consulting agency based in Adelaide, South Australia and is on the Advisory Board for the Entrepreneurial Program at BusinessSA, the state chamber of commerce.

9.6

CourseMarks Score®

9.8

Freshness

N/A

Feedback

8.9

Content

Platform: Udemy
Price: $11.99
Video: 1h 45m
Language: English
Next start: On Demand

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