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Copywriting 101: Writing a Product Description That Sells

You're selling an awesome product, but how is anyone going to know that if you don't tell them? A great product description canmake the difference between cu...
4.2
4.2/5
(51 reviews)
846 students
Created by

8.4

CourseMarks Score®

6.5

Freshness

9.2

Feedback

8.9

Content

Platform: Skillshare
Video: 19m
Language: English
Next start: On Demand

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Detailed Analysis

CourseMarks Score®

8.4 / 10

CourseMarks Score® helps students to find the best classes. We aggregate 18 factors, including freshness, student feedback and content diversity.

Freshness Score

6.5 / 10
This course was last updated on 12/2018.

Course content can become outdated quite quickly. After analysing 71,530 courses, we found that the highest rated courses are updated every year. If a course has not been updated for more than 2 years, you should carefully evaluate the course before enrolling.

Student Feedback

9.2 / 10
We analyzed factors such as the rating (4.2/5) and the ratio between the number of reviews and the number of students, which is a great signal of student commitment.

New courses are hard to evaluate because there are no or just a few student ratings, but Student Feedback Score helps you find great courses even with fewer reviews.

Content Score

8.9 / 10
Video Score: 7.6 / 10
The course includes 19m video content. Courses with more videos usually have a higher average rating. We have found that the sweet spot is 16 hours of video, which is long enough to teach a topic comprehensively, but not overwhelming. Courses over 16 hours of video gets the maximum score.
The average video length is 12 hours 07 minutes of 26 Product Marketing courses on Skillshare.
Detail Score: 9.2 / 10

The top online course contains a detailed description of the course, what you will learn and also a detailed description about the instructor.

Extra Content Score: 10.0 / 10

Tests, exercises, articles and other resources help students to better understand and deepen their understanding of the topic.

This course contains:

0 article.
0 resource.
0 exercise.
0 tests or quizzes.

Table of contents

Description

You’re selling an awesome product, but how is anyone going to know that if you don’t tell them? A great product description can make the difference between customers simply admiring your product, and actually becoming convinced to make that purchase. What’s more, the way you describe your products is also a reflection of your brand, so it’s time to learn how to do it right. 

Here’s what this class will cover to help you get there:

1. We’ll look at product descriptions that work, and some that don’t. And most importantly, talk about why. 

2. We’ll explore how the descriptions that don’t work could be improved.

3. We’ll go over tips for how to write your own descriptions, from questions you need to answer before you start writing to helpful ideas for sparking your creativity.

4. We’ll tackle a fun class project together, so I can help walk you through it.

Ready to add this must-have skill to your copywriting arsenal? Then let’s do this!

 

You will learn

Take your first step toward mastering this art by writing a practice description of your own using the ideas and techniques from the class as your guide. I’ll even provide a cool sample product to work with (or you can pick your own). And be sure to share your work in the class project gallery so I can provide feedback and say hello! 

Requirements

There is no prerequisite, anyone can begin this course.. This course is also great for beginners without any Product Marketing knowledge.

This course is for

This course is suitable for beginners.

How much does the Copywriting 101: Writing a Product Description That Sells course cost? Is it worth it?

The course costs $Free trial, then $32/month.
The average price is $10.8 of 26 Product Marketing courses. So this course is -100% more expensive than the average Product Marketing course on Skillshare.

Does the Copywriting 101: Writing a Product Description That Sells course have a money back guarantee or refund policy?

There is no money-back guarantee with Skillshare, but you can start with a free one-week trial to learn without risk. With the subscription, you can download classes to your tablet or phone using the Skillshare app.

Are there any SCHOLARSHIPS for this course?

At the moment we couldn't find any available scholarship forCopywriting 101: Writing a Product Description That Sells, but you can access more than 30 thousand classes for $8/month on Skillshare, including this one!

Who is the instructor? Is Dalia Griffith a SCAM or a TRUSTED instructor?

Dalia Griffith has created 1 courses that got 45 reviews which are generally positive. Dalia Griffith has taught 664 students and received a 4.2 average review out of 45 reviews. Depending on the information available, Dalia Griffith is a TRUSTED instructor.
Copywriter, Word Nerd
Copywriter, Word Nerd
Browse all courses by on Coursemarks.

8.4

CourseMarks Score®

6.5

Freshness

9.2

Feedback

8.9

Content

Platform: Skillshare
Video: 19m
Language: English
Next start: On Demand

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