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Building Insanely Great Products

Key building blocks for building products that delight and succeed
(9 reviews)
48 students
Created by


CourseMarks Score®







Platform: Udemy
Video: 1h 48m
Language: English
Next start: On Demand

Table of contents


Building Insanely Great Products is based upon David Fradin’s upcoming book by the same name. It has been presented worldwide since 2010 and is now a course available to you. It covers the key foundations that Hewlett-Packard did from its formation in 1938 until the mid-90s which enabled growth of 20% a year every year. It also covers the fundamentals of what Apple did from its formation in 1978 to 1985 and picked up again when Steve Jobs returned in 1997. These are the fundamentals as to why Apple is now the most valuable company in the world. Upon completion of this course you can apply the same principles for your company and your product(s).
Anyone with responsibilities for product and/or service success will benefit from this course.
The course includes two bonus features not found anywhere else:
First, if you make a commitment to finish the course and its exercises by any date of your choosing, I will review your plan and give you feedback. Such an effort will enable you to create your plan and help refine it based upon my experience. I say any date of your choosing to help motivate you to “get it done” but at your own pace.
Second, if you do a good job by clearly demonstrating in your plan that you know how to pull the plan together. Which is, by the way, the purpose of this course, for you to learn not only what should be done but how to do it. I will give you a personal recommendation that you can use to help get a job or for any other purpose like posting on your Linkedin profile.
This is in addition to getting a course completion certificate provided by Udemy to prove you have the skills to get the job done.

You will learn

✓ Learn what products must have to succeed
✓ Understand the product life cycle and process
✓ Learn the required competencies for success
✓ Learn about the similarities and differences between product management/product marketing management and entrepreneur
✓ Learn the history of product management
✓ Understand decision making and organizational structure
✓ Learn the importance of values and vision
✓ Learn about the impacts of today’s business environment
✓ How to decide what your product will do


• General understanding of business

This course is for

• Leaders (Director, VP, Business Unit Manager, Start-Up, Entrepreneur)

How much does the Building Insanely Great Products course cost? Is it worth it?

The course costs $19.99.
The average price is $16.7 of 25 Product Development courses. So this course is 20% more expensive than the average Product Development course on Udemy.

Does the Building Insanely Great Products course have a money back guarantee or refund policy?

YES, Building Insanely Great Products has a 30-day money back guarantee. The 30-day refund policy is designed to allow students to study without risk.

Are there any SCHOLARSHIPS for this course?

At the moment we could not find an available scholarship for Building Insanely Great Products.

Who is the instructor? Is David Fradin a SCAM or a TRUSTED instructor?

David Fradin has created 4 courses that got 147 reviews which are generally positive. David Fradin has taught 4,757 students and received a 3.8 average review out of 147 reviews. Depending on the information available, David Fradin is a TRUSTED instructor.
President Spice Catalyst Distinguished Professor IIML Wiley
      David Fradin has trained thousands of managers throughout the world.  He infuses his workshops with insights and experiences gained as a  product leader at companies like Apple and Hewlett-Packard. He was classically  trained as an HP Product Manager and was then recruited by Apple to  bring  the first hard disk drive on a PC to market.  As a result of his  leadership and management skills Apple promoted him first to Apple ///  Group Product Manager and later Business Unit Manager at the same  organizational level at that time as Steve Jobs.  His Amazon book  “Building Insanely Great Products” and these workshops covers the  founding values, vision, product life cycle and management employed by  Apple at its founding and which it returned to in 1997 when Steve Jobs  returned to Apple.  What students will learn in his courses are exactly  what has made Apple the most valuable company in the world and what enabled HP to grow 20% per year for 50 years.
President | Spice Catalyst
Distinguished Professor of Practice and Advisor
Product Management Programs, WileyNXT
Faculty, IIML-Wiley Data-Driven Product Management Program
Browse all courses by on Coursemarks.
Platform: Udemy
Video: 1h 48m
Language: English
Next start: On Demand

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