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Art Licensing Fundamentals: Finding Buyers for Your Art

So far my classes have focused on giving you strategies for improving your pattern design skills, but nowI’m switchinggears and focusing on the business side...
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Content

Platform: Skillshare
Video: 29m
Language: English
Next start: On Demand

Table of contents

Description

So far my classes have focused on giving you strategies for improving your pattern design skills, but now I’m switching gears and focusing on the business side of the industry.  Finding Buyers for Your Art delves into one of the most important components of a healthy surface design career.

Here’s just a few things you’ll learn in class:

  • How to describe your art (and how it helps you find buyers)
  • 6 different methods for finding companies
  • How to decide if your art is a good fit for a company
  • Common job titles to look for when searching for contacts
  • 6 ways to search for the correct contact
  • The BEST method I’ve found to find a contact’s email address

My hope is that by the end of this class, you’ll have more confidence to search for and connect with buyers. Because at the end of the day, that’s what will help your business grow!

You will learn

Step One: Review your portfolio and fill out the Portfolio Style Guide PDF provided (link can be found to the right). Then, take a screenshot of your 10 favorite pieces from your portfolio.

Post the screenshot and share with us a few words from the word list you created to describe your work.

Step Two: Research five new companies and search for contact info utilizing the tips I gave you in class. This step may take you several weeks, so don’t think you have to finish it all in one go. Please Note: You do NOT need to provide a list of companies or contacts you found.

Enjoy the process and if you have any questions, make sure to leave them on the Community page OR email me directly.

Requirements

There is no requirement, anyone can start this course.

This course is for

Anybody can take this course, as it is suitable for all levels.
Surface Designer & Illustrator
Surface Designer & Illustrator
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Platform: Skillshare
Video: 29m
Language: English
Next start: On Demand

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